Bardfilm has addressed Shakespeare in advertising just a few times: Contrasting powerful and weak ads, pondering how the power of the St. Crispin's Day speech was harnessed to sell a computer gaming console, and imagining a Pepsodent ad connected to the Guthrie Theatre's production of Two Gentlemen of Verona.
But there's more! Much more!
A student in my Modern Shakespearean Fiction class presented us with a few cell phone ads that use Romeo and Juliet to sell their products. One of those is listed below; I happened to track down a commercial for diapers and a commercial for a dating service that do the same.
What do you think of these uses of Shakespeare's Romeo and Juliet? Please add your voice to the comments below!